Advantage of Wimax Essay Example

Advantage of Wimax Essay WiMAX is a key component of Intels broadband wireless strategy to deliver innovative mobile platforms for anytime, anywhere Internet connectivity. New and emerging multimedia applications and broadband remote access are driving the need for very high-speed wide area Internet access to mobile devices. WiMAX is an advanced technology solution, based on the IEEE 802. 16-2005 standard, designed to meet this need, and to do so in a low-cost, flexible way. WiMAX networks are optimized for high-speed data and are expected to spur innovation in services, content, and new mobile devices. (Intel, Centino, 2006) WiMAX is an interesting study in technology development, standardization and spin control. The idea for WiMAX came about in the wake of the telecom bubble, when generating hype about what technologies could do was anathema. WiMAX is also — by name as well as by function and association — a cousin of Wi-Fi, which hasnt exactly become firmly ensconced as an indispensable technology tool in the telecom service provider quiver. When Wi-Fis new maxed-out cousin came onto the scene, it already had that (perceived) strike against it. (Meyers, 2005) Wimax is a wireless broadband technology as an alternative to DSL and cable modems. They also have Mobile WiMAX will be a complement to cellular air interfaces, with the possibility of roaming between mobile WiMAX networks and a UMTS or EV-DO network. (Smith, 2006 Smart antennas, are on the road map of every major standard not just WiMAX, including those from the 3GPP (WCDMA) and 3GPP2 (CDMA) and the emerging 802. 20 standard. We will write a custom essay sample on Advantage of Wimax specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Advantage of Wimax specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Advantage of Wimax specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Existing mobile carriers are unlikely to deploy intelligent antennas with a new air interface initially for coverage or capacity since these carriers already possess substantial tower assets and existing mobile carriers generally scale capacity on new services and/or air interfaces gradually to meet initial and limited demand for those services. OFDMA is also on the road map of virtually every major standard, including those mentioned above. 3GPP2, perhaps through the standardization of FLASH-OFDM, stands to be the first group to offer a mobile, deployment ready version of OFDMA. 3GPP will follow and 802. 20 could ratify an OFDMA standard by late 2006. The first truly open mobile standard (802. 16e). It is governed by the IEEEs fair licensing practices and participation in the group is open and democratic compared to other groups. This is in fact revolutionary as 3GPP and 3GPP2 are ultimately consortiums and its implications are wide. This open process should lead to greater innovation and hence a better performance when moving forward and also potentially lower intellectual property licensing fees and provide for a quicker rate of change compared to that of existing mobile technologies. A lack of history within the mobile industry is also an advantage for WiMAX vendors. WiMAX is also the first major mobile standard to offer all IP as a standard feature set. By putting under IP it offers cost advantages, the ability to offer multiple services over a single platform, reductions in operating and capital expenditures, rapid application development and often a competitive edge. (Fuertes, 2005) Disadvantage of Wimax OFDMA spectral efficiency in a wide area, multi-cellular, mobile environment, remain unproven regarding the implementation which WiMAX purveyors and most others will use. The advantage may exist from use of the air interface but the level of improvement, especially in a challenging mobile environment, may not be as great as many are expecting. Likewise, performance may vary substantially according to implementation and performance of the MAC level, which governs how the radio spectrum is employed and which is rarely considered in RF simulations. Ultimately more testing is required now that 802. 16e has been ratified and vendors are working on implementing the standard. (Fuertes, 2005)

Geography of the New Country of South Sudan

Geography of the New Country of South Sudan Estimated Population: 8.2 millionCapital: Juba (Population 250,000); JubaBordering Countries: Ethiopia, Kenya, Uganda, Democratic Republic of the Congo, Central African Republic, and SudanArea: 239,285 square miles (619,745 sq km)South Sudan, officially called the Republic of South Sudan, is the worlds newest country. It is a landlocked country located on the continent of Africa to the south of the country of Sudan. South Sudan became an independent nation at midnight on July 9, 2011 after a January 2011 referendum regarding its secession from Sudan passed with around 99% of voters in favor of the split. South Sudan mainly voted to secede from Sudan because of cultural and religious differences and a decades-long civil war. History of South Sudan South Sudans history did not become documented until the early 1800s when Egyptians took control of the area; however oral traditions claim that the people of South Sudan entered the region before the 10th century and organized tribal societies existed there from the 15th to the 19th centuries. By the 1870s, Egypt attempted to colonize the area and established the colony of Equatoria. In the 1880s, the Mahdist Revolt occurred and Equatorias status as an Egyptian outpost was over by 1889. In 1898 Egypt and Great Britain established joint control of Sudan and in 1947 British colonists entered South Sudan and attempted to join it with Uganda. The Juba Conference, also in 1947, instead joined South Sudan with Sudan. In 1953 Great Britain and Egypt gave Sudan the powers of self-government and on January 1, 1956, Sudan gained full independence. Shortly after independence though, Sudans leaders failed to deliver on promises to create a federal system of government which began a long period of civil war between the northern and southern areas of the country because the north has long tried to implement Muslim policies and customs on the Christian south. By the 1980s, the civil war in Sudan caused serious economic and social problems which resulted in a lack of infrastructure, human rights issues and the displacement of a large part of its population. In 1983 the Sudan Peoples Liberation Army/Movement (SPLA/M) was founded and in 2000, Sudan and the SPLA/M came up with several agreements that would give South Sudan independence from the rest of the country and put it on a path to becoming an independent nation. After working with the United Nations Security Council the Government of Sudan and the SPLM/A signed the Comprehensive Peace Agreement (CPA) on January 9, 2005.On January 9, 2011 Sudan held an election with a referendum regarding South Sudans secession. It passed with nearly 99% of the vote and on July 9, 2011 South Sudan officially seceded from Sudan, making it the worlds 196th independent country. Government of South Sudan South Sudans interim constitution was ratified on July 7, 2011, which established a presidential system of government and a President, Salva Kiir Mayardit, as the head of that government. In addition, South Sudan has a unicameral South Sudan Legislative Assembly and an independent judiciary with the highest court being the Supreme Court. South Sudan is divided into ten different states and three historical provinces (Bahr el Ghazal, Equatoria, and Greater Upper Nile) and its capital city is Juba, which is located in the state of Central Equatoria. Economy of South Sudan South Sudans economy is based mainly on the export of its natural resources. Oil is the main resource in South Sudan and oilfields in the southern part of the country drive its economy. There are, however, conflicts with Sudan as to how the revenue from the oilfields will be split following South Sudans independence. Timber resources like teak, also represent a major part of the regions economy and other natural resources include iron ore, copper, chromium ore, zinc, tungsten, mica, silver, and gold. Hydropower is also important as the Nile River has many tributaries in South Sudan. Agriculture also plays a major role in South Sudans economy and the main products of that industry are cotton, sugarcane, wheat, nuts and fruit like mangoes, papaya, and bananas. Geography and Climate of South Sudan South Sudan is a landlocked country located in eastern Africa. Since South Sudan is located near the Equator in the tropics, much of its landscape consists of tropical rainforest and its protected national parks are home to a plethora of migrating wildlife. South Sudan also has extensive swamp and grassland regions. The White Nile, a main tributary of the Nile River, also passes through the country. The highest point in South Sudan is Kinyeti at 10,456 feet (3,187 m) and it is located on its far southern border with Uganda.The climate of South Sudan varies but it is mainly tropical. Juba, the capital and largest city in South Sudan, has an average yearly high temperature of 94.1ËšF (34.5ËšC) and an average yearly low temperature of 70.9ËšF (21.6ËšC). The most rainfall in South Sudan is between the months of April and October and the average yearly total for rainfall is 37.54 inches (953.7 mm). To learn more about South Sudan, visit the official government website of South Sudan. References Briney, Amanda. (3 March 2011). Geography of Sudan - Learn the Geography of the African Nation of Sudan. Geography at About.com. Retrieved from: http://geography.about.com/od/sudanmaps/a/sudan-geography.htmBritish Broadcasting Company. (8 July 2011). South Sudan Becomes an Independent Nation. BBC News Africa. Retrieved from: bbc.co.uk/news/world-africa-14089843Goffard, Christopher. (10 July 2011). South Sudan: New Nation of South Sudan Declares Independence. Los Angeles Times. Retrieved from: latimes.com/news/nationworld/world/la-fg-south-sudan-independence-20110710,0,2964065.storyWikipedia.org. (10 July 2011). South Sudan - Wikipedia, the Free Encyclopedia. Retrieved from: http://en.wikipedia.org/wiki/South_Sudan

12 Experts Predict What The Most Successful Marketers Will Do In 2018

12 Experts Predict What The Most Successful Marketers Will Do In 2018 What will the most successful marketers do in 2018? It’s a simple question. And I wanted the answers from some of my super smart friends in the marketing industry to help my  team at be as successful as possible in 2018. My thought here was to use these predictions as potential future project ideas: Which of these predictions offer the biggest 10x growth opportunities? Are there things we’re already doing that we may need to improve or double down on? How may we optimize our strategy + processes to capitalize on new opportunities? Learning from others’ success is often a great way to become successful yourself. So†¦ †¦in the same breath†¦ I knew you  would likely learn a lot from these 2018 marketing predictions, too. I also thought you’d enjoy learning from my *informal* marketing mentors. What Are The Most Successful Marketers Doing? Download the 2018 State of Marketing Strategy Report to learn the strongest predictors of success with goals, strategy, process, and more. When you do, you’ll learn the benchmarks that set successful marketing teams apart from the rest. So get it now! Alright, though†¦ let’s hear what our experts predict for marketing success in 2018, shall we? ;) Adapt Quickly†¦ Agile #FTW Julia McCoy, CEO Of Express Writers, Instructor At contentstrategycourses.com Adapt.  This is the keyword to successful marketing in 2018. As we end 2017, we've seen incredibly major  changes happen to leading social platforms. Facebook Stories merging with Instagram Stories. Snapchat planning on a redesign after confirmation less people are using their platform. Twitter doubling their allowed character and word count per tweet. LinkedIn featuring trends that look very similar to Twitter trends. The demand for video, especially Facebook live streaming, will continue to grow. Along with adapting to (and knowing the trends), it's also vitally important to know what your users want. For example, in today's noisy social platform world where Facebook autoplays videos, some users seek the basics of beautiful imagery and a well-written story- and mute all videos. Don't overlook what your people want. It could be the basics. So, adapt with them in mind, at all times. With these keys in mind, you're in for a successful, exciting ride with your marketing in 2018. Julia McCoy is the founder of Express Writers, serial content marketer, and best-selling author. Don't overlook what your people want.Optimize Old Content To Increase Your Results With Less Effort Andy Crestodina, Co-Founder And Strategic Director Of Orbit Media Studios Update old content. The most successful marketers will go back and find big value in that deep well of past articles. Older articles often have authority and links. They'd benefit from a rewrite and better relevance. Older articles often convert a good percentage of visitors into subscribers. They'd benefit from a new stream of traffic. Older articles are often easy to rewrite. They're faster to update than writing a new piece. The pros have already figured this out. In fact most marketers have. According to some recent research, 55% of bloggers update old content. They do it for better rankings and more traffic in less time. Maybe you don't need 1000 articles. Maybe you need 100 great articles. Andy Crestodina is a co-founder and the Strategic Director of Orbit Media, an award-winning 38-person web design company in Chicago. Did you know 55% of bloggers update old content?Embrace New + Repurpose Old + Measure Everything Gini Dietrich, CEO of Arment Dietrich And Founder And Author Of Spin Sucks In 2018, the most successful marketers will do three things (I know you asked for only one, but I'm cheating!): Begin to adopt artificial intelligence, chatbots, and/or virtual reality. Optimize their work by repurposing content. Consistently measure their work and tweak and improve as they go. Though many successful marketers have already adopted some of the new technologies, 2018 brings an opportunity to enhance the work they're already doing–and do more. For number two, it's always astounding to me how many marketers (most) don't repurpose any content. They create something once and let it live in a silo. The most successful marketers do not do that. For everything you publish, there should be at least five ancillary pieces you can create. Optimize the heck out of your creations. And then measure your work. Because I am a communications pro, I focus on PR metrics, but the things I push my team, our clients, and our community on are metrics every successful marketer uses. Study them, learn them, implement them. You will be considered a successful marketer by 2019 if you do. Gini Dietrich is the founder and CEO of Arment Dietrich, a Chicago-based integrated marketing communications firm. She is the lead blogger at the PR and marketing blog, Spin Sucks, is co-author of Marketing In the Round, and is co-host of Inside PR, a weekly podcast about communications and social media. Your winning content formula: Embrace New + Repurpose Old + Measure Everything.Spend 80% Of Your Time Scaling, 20% Testing Sujan Patel, Co-Founder Of WebProfits Your approach to marketing shouldn't change in 2018. It should always be 70-80% focusing on scaling and optimizing proven channels and 20-30% on testing new channels. New technologies have made AR mainstream on mobile devices, and new media such as voice search on Amazon Echo, Google Home, and Siri are going to make 2018 an interesting year. With the saturation and increasing competition for internet business, there’s one area where companies can’t afford not  to spend on in 2018: Branding. Your brand/voice and the customers’ perspective of you will play a larger part of the purchase decision. Sujan Patel is a data-driven marketer and entrepreneur. He is a high energy individual fueled by his passion to help people and solve problems. Sujan is the co-founder of WebProfits US, a growth marketing agency software companies, Narrow.io   Mailshake, tools to help marketers build their Twitter following and scale content marketing efforts. Spend 80% of your time scaling, 20% testing.Very Purposefully Stand Out From The Competition Ian Cleary,  CoFounder of OutreachPlus and Founder of RazorSocial Focus more on strategic content and invest more time in content promotion. Content marketing is very competitive, so to stand out, you need to build more strategic assets. These are not 500-word blog posts. They could be surveys that take you weeks to build, a useful software utility for your audience, a whole series of video content, a guide that contains better information than anything available on the internet, etc. When you produce these assets, you then need to invest time in outreach. That's building relationships in the short term to help with strategic content promotion in the long term. Ian Cleary is a CoFounder of OutreachPlus and the Founder of RazorSocial. He works with clients all around the world on with marketing consultancy and training programs focused primarily on content marketing and relationship building (e.g. influencer programs). Focus more on strategic content and invest more time in content promotion.Personalize Experiences With Marketing Automation Barry Feldman, Founder/Owner Of Feldman Creative I see great marketers separating themselves from the pack by gathering and using customer intelligence. It's become widely understood customers want more personalized experiences. The marketers able to nurture the brand/buyer relationship with personalized interactions and experiences that cater to an individual's needs will win more customers and be better equipped to keep them and create brand advocates. Of course, the process of building intelligent profiles of your customers can be handled in a variety of ways. I consult with ShortStack  and their platform provides a great example. Their interactive content- contests, quizzes, and such- encourages prospects to not only engage, but to reveal their wants and needs. And now, there's a marketing automation element to the platform enabling the marketer to follow-up with more personalized communications. It's just one example, but it's a good one. Ask yourself, how can you learn more about your prospects and use the intelligence in your marketing? Barry Feldman, founder of Feldman Creative, is a prolific writer with 25 years of experience bringing his clients' online presence to the next level through copywriting and content marketing creation and consulting. He writes and educates clients on online marketing on The Point  and on many other sites across the web. How can you learn more about your prospects and use the intelligence in your marketing?Listen + Analyze + Plan + Personalize Joei Chan, Content Marketing Manager At Mention In 2018, the most successful marketers will be listening to, working with, and leveraging customers from acquisition to retention. The best marketers will be those who succeed in extracting and analyzing granular customer data and behavior to create personalized and targeted campaigns. This doesn't just mean surveying customers, but actually having a process to incorporating the feedback and making the customer's voice the starting point of your strategy. The feedback can be collected through NPS, CSAT, social media monitoring, behavioral analytics, chatbots, or with AI, etc. In the past customer feedback was usually an afterthought or 'just for reference.' In 2018, every marketing decision you take should be based on customer feedback or data. "We've listened to our customers, this is what's frustrating them, this is what they want, and this is what we're gonna do." Joei Chan  is the Content Marketing Manager at Mention  where she leads marketing campaigns and partnerships for demand generation. Four things successful marketers will do in 2018: Listen + Analyze + Plan + PersonalizeUse Behavioral Data To Tailor Content To The Customer Lifecycle Kim Courvoisier, Director Of Content Marketing And Social Media At Campaign Monitor 2017 has been a heck of a year on all fronts, and marketers need to fasten their seatbelts because 2018 is coming in hot! If 2017 was the year that as marketers we fought for and gained access to data (which many of us did!), then 2018 will be the year that we will use that data in unique ways to power massively relevant campaigns to our prospects and customers. It’s no longer enough to talk the talk about the right message to the right person at the right time. 2018’s most successful marketers must OWN the customer lifecycle and own it like they never have before. The marketing funnel is no longer a linear path to conversion and it won’t be enough to simply cherry pick a few pivotal touchpoints and expect to get results. To be a truly successful marketer in 2018 and beyond, marketers must use behavioral data and personalization to deliver on consumers expectations for messaging and offers that apply uniquely to them. One size fits no one in 2018 and marketers wi ll finally get a command on their data and begin to use it in incredible ways. See more email marketing and automation predictions for 2018 in Campaign Monitor’s 2018 Email Marketing Predictions. The future of email is lit! Kim Courvoisier is a seasoned digital marketing leader specializing in B2B and B2C content marketing, social media, email marketing, customer lifecycle marketing, and SEO. She builds and leads the inbound content strategy to drive lead generation and boost organic traffic, among much more, at Campaign Monitor. 2018’s most successful marketers must OWN the customer lifecycle and own it like they never have...Less â€Å"Marketing†, More Listening Adam Hutchinson, Head Of Marketing At Socedo It's time to strip out the jargon (or worse, sales speak) from our marketing messages, and we need to put human conversations front and center. With buyers bombarded by ads, emails, and cold calls, response rates continue to decline, but marketers are seeing drastic improvements by engaging in existing, meaningful conversations and talking to their audience as people, not just customers. For example, taking a look at some of the most successful B2B social media campaigns from 2017, we can see some common trends: highlighting actual people, leveraging relationships, and using simple, relatable language and imagery. Social is a great place to start, but this needs to be true across tactics, whether it's telling compelling stories in email campaigns or writing content that speaks to personal interests and concerns. It all starts with listening to the right conversations in the first place, and the most successful marketers will turn to social listening tools, intent data providers, and content analytics platforms to understand what the people in their audience care about most. Adam Hutchinson is the Head of Marketing at Socedo. Socedo helps B2B marketers discover, engage, and convert leads using real-time behavioral social data. It's time to strip out the jargon (or worse, sales speak) from our marketing messages.Sometimes, You Have To Pay To Play Chris Von Wilpert, Chief Content Sumo At Sumo Group If I channel the fortune-telling energy from Noah and answer related to content, I would say: â€Å"The most successful marketers in 2018 will use paid to promote their organic. There are so many great content creators out there today, the biggest shift will come from marketers who can master the skill of promoting their content profitably with paid traffic. The rest will die on the content pile of death.† Chris Von Wilpert is the Chief Content Sumo at Sumo Group  where he’s growing the Sumo.com blog from 100k/mo to 500k/mo unique website visitors. The most successful marketers in 2018 will use paid to promote their organic.Stand Out With Competition-Free Content Garrett Moon, CEO And Co-Founder Of , Author Of The 10x Marketing Formula The most successful marketers will create competition-free content that stands out. Content marketing isn’t living up to the hype. Instead of delivering upon its promises of extreme growth, we’ve plunged into the â€Å"trough of disillusionment.† Instead of creating â€Å"copycat† content- which is essentially copying and pasting examples from others- you need to embrace the 10x Marketing Formula. So what’s that? You need to ditch playing follow the leader and start thinking like scrappy startups. It’s results or die. And startups know this better than anyone. Instead of doing what’s safe and comfortable, startups embrace risk and innovation. They reward it. The 10x Marketing Formula is about finding the paths no one else has taken to differentiate yourself and ultimately grow your results 10 times over. The 10x Marketing Formula is about finding the paths no one else has taken to differentiate...4 Key Takeaways From Your 2018 Marketing Predictions First, let’s recap some of the broader 2018 marketing trends from these predictions†¦ ...in 2018, successful marketers will: Be agile, embrace new, and test:  There will (obviously) be new marketing trends that emerge in 2018. Instead of pushing all of your resources into these fads, test them, then embrace what works. Paying to promote your content may be part of this- as marketing enters the trough of disillusionment, your strategy needs to pivot. Scale what you know already works:  Just because new stuff will inevitably come doesn’t mean you should embrace it right away. What you’re already doing is likely already working†¦ so how can you scale it  to get even bigger results? This ties into optimizing old content  and repurposing it. Listen to their  audience, and measure their efforts:  To seriously understand what works while embracing the new (and continue doing what you know already works), you need to listen to your prospects and measure the return on existing marketing projects. This is huge. Successful marketers are 242% more likely to report conducting audience research  at least once per quarter. Personalize content across the customer life cycle:  It’s impossible to plan the funnel experience at a macro level. That said, every click, view, and action indicates a personal level of interest. Based upon that data, you can customize the experiences for specific people who are getting to know your business to strategically lead them closer to that point of purchase.The four things successful marketers will do in 2018 are ...^^^ If you remember the beginning of this article, I asked for this advice so I could use it at †¦ So†¦ What Is Planning For 2018? Well, I wouldn’t plan it if I didn’t predict it to be successful†¦ right? ;) So very soon, you’ll see the demand generation team here at (listed as prioritized): Personalize the content you receive based on your activity:  We’re already working on enhancing your experience with this blog and well beyond. Some of that includes testing new things, covering even more topics like change management, integrated marketing communications, pitching ideas to your team and boss, and a whole lot more. So look forward to it! Continue scaling what we know you love:  We’ll continue analyzing blog post success  and repeating home runs we know you’ll love. Part of that includes our historical optimization process where we update older content to seriously help you solve your biggest marketing challenges. In addition, I see more guides  in our future, more course  releases, and more webinars. Test new:  We have a couple more ideas for freemium tools that will complement the headline analyzer  and social message optimizer. *Insert shriek of excitement here.* An advanced marketing academy is on our radar. And†¦ of course†¦ we’ll publish that book we started  writing in 2017 that I predicted would happen  about a year ago (lol). And, of course, we’ll listen to you every step of the way. ;)

Truth About Food Labels Assignment Example | Topics and Well Written Essays - 1000 words

Truth About Food Labels - Assignment Example So lets study five categories of deceptive food tags one can encounter to the grocery store, to guarantee one does not play into the hands of vendors. Animal food products like meat and eggs, branded as "natural" must be minimally processed and comprise non-natural elements. Nevertheless, the natural label does not consist of any ideals concerning farm practices and simply applies to processing of meat and egg products. There are no principles or guidelines for the labeling of natural food products if they do not contain meat or eggs." That pretty much explains it all and expounds how Frito-Lay, owned by PepsiCo (PEP) , promotes "all-natural" Cheetos by lightly redefining the term as "No additives, no non-natural flavors, and no synthetic colors." Unless supervisory bodies step up administration, the industry will have to police itself. There is hope for improvement, however. Increasing pressure -- together with lawsuits -- mandated PepsiCo to alter its "Simply Natural" chip merchandises to "Simply" without altering ingredients. In August 2013, the U.S. Food and Drug Administration came up with a final rule defining the term for voluntary use. According to the rule, labels were to be brought to compliance defining food as either gluten free; or does not comprise an ingredient that is gluten-having grain, derived from a gluten-containing grain that has been processed to eliminate gluten, if the usage of that ingredient leads in the manifestation of 20 parts per million (ppm) or more gluten in the food. Also, any inevitable presence of gluten in the food must be less than 20 ppm." It is shocking to realize that Dominos Pizza offers gluten-free crusts that agree with the new canons. Unfortunately, one has to lob most other pizza offerings aside.  

Management - questions Essay Example | Topics and Well Written Essays - 3750 words

Management - questions - Essay Example Going by globalization, consumers do have access to a wider range of goods and services. Globalization allows the MNCs and countries to produce goods at most competitive prices by allowing for the usage of inputs from diverse sources. Globalization also enables the nations and MNCs to have access to wider markets. In an international context, globalization ushers in harmony and coexistence amongst varied nations. It allows the businesses, inventors and entrepreneurs to access much greater opportunities for manufacturing and investment. Globalization allows for the management of business fluctuations like the rise in the prices of food items in any country by making way for the pooling of production from diverse sources. Yet, this in no way means that globalization has everything good associated with it. Globalization also has its disadvantages. Considering the fact that globalization allows for a sharing of markets and resources, this may lead to the stifling of growth and developmen t in the undeveloped nations or small local companies by more developed nations or stronger MNCs. Globalization has also allowed for the integration of world markets. A direct consequence of this is the spreading of economic fluctuations in one country to the other countries and economies dependant on it. For instance, the recent housing bubble bust and the ensuing recession in the USA soon spread to Europe and many developing Asian economies. In a pragmatic context, as globalization involves exchange of people and resources amongst nations, it could lead to a spread of communicable diseases and pests from one nation to other. The mad cow epidemic in Europe soon impacted the beef consumption around the world, thereby impacting the beef producers at a global level. Globalization has made the markets more competitive. Hence, the big MNCs having ample resources at their disposal may suppress the rise of smaller local companies. Globalization is a process allowing the sharing of resourc es, technologies, cultures and ideas and hence it has its merits and demerits. 2. The advantages and disadvantages of centralized and customized decision making are to a great extent dependant on the organizational structure of an institution or organization and the qualities inherent in it. In a centralized organization, it is the top managers who take all the important decisions without soliciting any inputs from below. Centralized decision making is mostly opted for by such companies who wish to consolidate the power and decision making at the top level. Companies opt for centralized decision making owing to varied reasons. For instance if the CEO of a specific company harbors a specific visions and intends to keep it pure and in consonance with one’s perceptions, one will centralize the decision making functions so as to retain as much control over the company as possible. Vatican is an apt example of an institution that is given to centralized decision making. Centralize d decision making also helps the companies that are facing a crisis and hence desire to be led by one decision making source to ensure stability. However, centralized decision making is of little advantage in a company which has a smart and diversified work force and that operates in multiple markets. As in a centralized decision making framework, the entire power is consolidated with the top management, this could jeopardize the stability of a company if the top management fails owing to losing touch with the ground realities. In

Effects of parental marital instability to children Essay Example for Free

Effects of parental marital instability to children Essay Parental divorce has a substantial effect on children which can be long-term or short term. Long term effects can range from long-term financial difficulties, psychological, mental, physical and also social problems. This could be as a result of lack of both emotional and social support that is derived from stable families. Divorce entails separation of parents leaving the family broken, a situation that denies the children a safe and steady informal environment for learning. It also minimizes the ability of parents to guard their children against negative influences from the surrounding environment. However, there are some cases where divorce brings about short term relieve to children especially where violence that is directed to children and a parent is involved. Although this may reduce short-term physical together with psychological effects, long-tem effects are bound to occur (Amato, 2000). Financial effects: this arises due to the break up of the family’s financial structure forcing each of the parents to rely on their personal incomes for survival unlike previously when they could pool their incomes together. Since the success of children relies on both financial and social support from parents, children who are brought up in a family with two parents are likely to have high achievements compared to those with one because of the presence of both parents who could offer complementary resources when needed. Each of the divorced parents will be forced to use available resources in trying to set up a new home at the expense of the children’s needs of quality education and better health services. In some cases where fathers start new families, the possibility of children being affected financially rises because the father could end up spending less on them (Cherlin, Kiernan Chase-Lansdale, 1995). Social impact: the social impact of divorce on children has been found to be massive. Children whose parents divorce during their formative years have been found to be greatly affected compared to those who their parents divorce at a later date. These children become prone to divorce in their later lives. This is so because, during formative years, children require both parents for effective development of skills and values that are necessary in development of stable relationships in future. It is evident in men who grow with single mothers who tend to behave in a deviant way with violent natures who eventually end up being involved in criminal activities (Amato, 2001). Because the children are not able take sides during divorce, they feel as if they are the cause of the divorce. As a result, they may end up getting depressed and eventually becoming suicidal. Their personality and sense of confidence is affected by the regular arguments and fights that their parents may have had. Eventually, after divorce if proper measures such as counseling are not taken, they may become emotionally destabilized which may lead to drug abuse and suicide (D’Onofrio et al, 2003). When the non custodian parent moves far away from the other and does not communicate frequently or in totality to the children, they may feel a sense of loose of a parent. Girls get affected by their father’s absence whereby they may become emotionally withdrawn from both boys and men during growth and later on in life. Divorce cases tend to affect boys more than girls. Boys tend to show signs of violent and criminal behaviors while girls become neurotic depressive which mostly depends on their mother’s behavior. They carry these behaviors to their relationships in future which explain why most marriages of such children do not last (Furstenberg Teitler, 1994). According to Cherlin, Chase-Lansdale McRae (1998), divorce may cause long term mental disorders for children between the age bracket 0 and 4. This is so because of lack of care that is essential for full development of the child. An example is when the father is given custody of the child, the child misses an opportunity to breast feed and receive post-natal care which may lead to mental defects later on in life. This affects their ability to perform in sports and school activities (D’Onofrio et al, 2005). To enhance adjustment of the child to the situation, it is recommended that: parents should discuss the impending divorce to ensure that its done at a level where it will not have a great effect to the child, they should be able to answer any question that the child could be having about the situation, the child should be assured that it was not by his/her fault that they separated, the child should be assured that both parents will continue loving him/her, the child’s needs should be the parents’ priority, the parent in custody of the child should not expect his/her emotional needs to be met by the child, parenting should continue as usual, continued visitation of the child by the other parent who doesn’t have custody of the child should be ensured, parents should avoid being critical of the other and avoid interrogating the child about visits made by the other parent (Caspi et al, 2004). In conclusion, the effects of divorce to children are damaging to the child’s development leading to both physical and psychological disorders. This affects the child’s ability to develop social skills which are important in developing stable relationships later on in life. It also affects both financial and social well being of the children involved. The effects can be controlled through ensuring that the affected children are surrounded by an enabling environment which will help them acquire the required social, emotional and financial support. This will help reduce the long-term effects that result from such cases. Other ways that could be considered in trying to reduce these long term effects include looking for a step family or introduction of special mentorship programs in schools. Because of the effects involved, there is need for child mental health specialists who are familiar with the wide range of complications that divorce may have on the child so that they can help reduce if not prevent the effects. References Amato, P. R. (2000). The consequences of divorce for adults and children: Journal of Marriage and the Family, 62, 1269–1287. Amato, P. R. (2001). Children of divorce in the 1990s: An update of the Amato and Keith (1991) meta-analysis. Journal of Family Psychology, 15, 355–370. Caspi, A. , Moffitt, T. E. , Morgan, J. , Rutter, M. , Taylor, A. , Arseneault, L. , et al. (2004). Maternal expressed emotion predicts children’s antisocialbehavior problems: Using monozygotic-twin differences to identify environmental effects on behavioral development. Developmental Psychology, 40, 149–161. Cherlin, A. J. , Chase-Lansdale, P. L. , McRae, C. (1998). Effects of parental divorce on mental health throughout the life course. American Sociological Review, 63, 239–249. Cherlin, A. J. , Kiernan, K. E. , Chase-Lansdale, P. L. (1995). Parental divorce in childhood and demographic outcomes in young adulthood. Demography, 32, 299–318. D’Onofrio, B. M. , Turkheimer, E. , Eaves, L. J. , Corey, L. A. , Berg, K. ,Solaas, M. H. , Emery, R. E. (2003). The role of the children of twins design in elucidating causal relations between parent characteristics and child outcomes. Journal of Child Psychology and Psychiatry, 44, 1130–1144. D’Onofrio, B. M. , Turkheimer, E. , Emery, R. E. , Slutske, W. S. , Heath, A. C. , Madden, P. A. , Martin, N. G. (2005). A genetically informed study of marital instability and its association with offspring psychopathology. Journal of Abnormal Psychology, 114, 570–586. Furstenberg, F. F. , Jr. , Teitler, J. O. (1994). Reconsidering the effects of marital disruption: What happens to children of divorce in young adulthood? Journal of Family Issues, 15, 173–190.

Cellular Evolution Response :: essays research papers

The golgi apparatus and the mitochondria are both eukaryotic bond organelles. The Golgi apparatus is a membrane-bound organelle found near the cell nucleus in eukaryotic cells which is responsible for sorting and packaging proteins for secretion to various destinations in the cell. It is typically comprised of a series of five to eight cup-shaped, membrane-covered sacs called cisternae. Cells may have many cisternae. Vesicles near the golgi are involved in the transfer of material between the golgi and other structures. The mitochondria is a site for cellular respiration. It generates ATP by extracting energy from sugars, fats, and other sources with the presence of oxygen. The mitochondria has two membranes. Both membranes are made of a phosolipid bilayer with embedded proteins, but the (smooth)outer membrane doesn’t have folds, cristae, that the inner membrane has. The inner membrane makes the proteins and enzymes that are used for cellular respiration.The two membranes are separated by a space, called the intermembrane space. The two membranes surround the mitochondrial matriz which contains enzymes, ribosomes and mitochondrial DNA. The mitochondria makes the ATP needed to help the cell function. b) DNA is a double helix and it replicates itself by separating the two strands while each serves as a template for new nucleotides to pair up into two new complementary strands. In prokaryotes, DNA is located all over the cell, but in eukaryotes it is only in the nucleus, and more specifically on their chromosomes. Prokaryotic DNA are located in loops, and does not contain the proteins found in eukaryotic DNA. Prokaryotes DNA has less unhelpful DNA than eukaryotes do, who have about 95% unhelpful DNA. Prokaryotes also have less complex transcriptional regulatory mechanisms than eukaryotes. The cell wall is a rigid layer surrounding a cell that gives it support and protection. It protects the inside of the cell from internal movement while supporting the cell. Animal cells do not have cell walls, instead, they have a semi-permeable plasma membrane. Most prokaryotes have cell walls made of peptidoglycan made from polysaccharide chains cross-linked by peptides. They are semi-rigid and protect the bacteria again possible toxins. Unlike prokaryotes, the cell walls of plant cells are made of cellulose, while the cell walls of fungi are made of chitin.

Importance of LAMP Fellowship

What are your educational and/or professional achievements? B) Why Is the LAMP Fellowship the next step for you? C) What do you hope to learn through the LAMP Fellowship? D) How is the Fellowship relevant to your future goals? My education has played an Important role In shaping me developing critical thinking skills and decision making abilities. Having served as Finance Coordinator during Annual Technical Festival of my college I was exposed to different facets of organizing an event and managing the team.I was selected as a student delegate for a inference on climate change and Kyoto Protocol and gave a presentation in a national conference on Implementation of low cost water treatment faceless for Societies. Professionally y I have learned a lot and still continue to do so. Was winner of annual poster- presentation event organized by MM. I discussed the challenges faced by our utilities, technological solutions which can be Implemented. I was also acknowledged by management for t he innovate Idea.I believe LAMP fellowship provides an ideal opportunity. My short term goal is also to work with Think-tanks/ government/consulting companies in recommending policy framing and in this regard LAMP fellowship is ideal at this stage after which I would like to either work/ go for higher education In the domain of Public Policy. Since LAMP fellowship will be the perfect opportunity to understand our government functioning and equip myself in finding solutions, I am eager to pursue it.LAMP fellowship will provide me an opportunity to have a comprehensive understanding of how a policy shapes up and hat goes beneath the framing of policy, the functioning of parliament and to understand the workings of PM. To have the opportunity to see my recommendation or questions or argument being discussed in the house is also a great motivator. It presents the best opportunity at this stage for me to fit in my career goals. The political climate has changed significantly and a lot of focus Is on good governance.It Is imperative to have clear understanding, perspectives and know-how as to how the government functions before making economic decisions. Even in future if I would eke to have a business in socially relevant sectors and it is imperative to understand the policy making process. Write a 500-word essay on any policy/legislative Issue that you have followed in the past year. Mention the objective and key features of the Issue and provide brief analysis. One of the major policies which I am keeping close eye on is Indian's Energy Policy.It is one of the most important things and successful Implementation of this policy Is extremely vital. It Is largely defined by burgeoning energy deficit, gross Inefficiencies ND the focus on developing alternate source of energy. The recent black-out 1 OFF transmission systems. However, the scope of this essay is limited to the issue of distribution companies. Indian disco's are largely state-owned and massively indebted. A whopping 1, 70,000 lack scores is the amount estimated is the debt of State owned utilities.Key features that define the policy related to disco's are: 1) Inability to revise power tariffs 2) High %age of distribution losses > 28% and in some states > 50% 3) Caters to people sentiments ) More than 95% of disco's are state-owned 5) Aging workforce 6) Inefficient grid 7) Inability to achieve state-wide energy accountability 8) Providing unaccounted power to unrealized colonies due to votes 9) Fleet inefficiencies and losses We will discuss some important points case-by-case: Inability to revise power-tariffs is the outcome of it being vital component of a middle-income families expenditure.It creates a furors among the ruling parties that they will lose votes. There is no case to suggest power tariffs can remain same when el prices from coal, steel, natural gas, crude oil are rising. However, if our gross inefficiencies in distribution are reduced we would be able to reach wider pu blic and if there is surplus generation it can be exported to have extra income. Also large number of coal plants are running at load factor of 50% where industry SST is 85%. More energy generation can be achieved through this. Transparent pricing should be promoted.Private sector should be promoted to get into distribution. Data Power in Delhi and RPG led SEC in Kola have minimum AT&C losses. These organizations ring competitive talent who has worked across the world and use best practices. Outsourcing of power distribution Just like in Bandied has also been significantly successful. More private players should be promoted. There is no economic and political sense in wasting tax payers money in inefficiency. Distribution losses should be minimized through energy accounting, smart metering, check on faulty metering, leakage in distribution and preventing power theft.Grids should be integrated with technology to power addition from mint-grids and efficient energy transmission. Consis tent adoption of RAPPER (Restructured Accelerated Power Distribution Reform Program)- Providing assistance to states for preparing the base-line data for using new technology tools in project areas having more than 4 lack people and annual input energy of the order of 350 MI-J. Providing assistance for renovation, modernization and strengthening of 11 xv level Substations, Transformers/ Transformer Centers, and re-conducting of lines at 1 1 xv level. These major issues affect the energy distribution policy in India.

Social Expectations and Identity Development

Mounia RBIHA SSK1204 Social Expectations and Identity Development 1 The task that the individual is confronted to during his adolescence is to get socialized. Adolescents are strongly requested to deal with socialization. During this process, the adolescent encounters all the society’s demands and standards. The challenge that remains at that stage for the adolescent is to form his own place in the society where he lives. Moreover, he has to feel that he fits in that place.All through the socialization, the adolescent has to consider the social expectations because he can’t forge his personality regardless of the surrounding environment and the external rules. Social expectations can push the adolescents to change their behaviors, their way of thinking. Actually, social expectations shape the identity of the adolescent. Freedom and independence are two major concepts that the individual tries to search for during his adolescence. Freedom and independence have a special meaning for the adolescent which is to not to be compelled or forced to do something.The adolescent doesn’t want to feel the pressure on him. This pressure becomes greater when it comes to social rules and expectations because the adolescent may feel that he is judged according to the society’s standards and conventions. Sometimes, adolescents may perceive these expectations as a challenge that they have to win, and according to Crockett and Silbereisen, â€Å"adolescents are thought to perceive social expectations and to define tasks for themselves based on these expectations†, (p. 6, 1999). From this view, the social expectations seem inescapable. The adolescent can’t deal with the external world without these expectations.This requirement is frequently responsible for the rebellion. (Geldard, Geldard, 2004). The adolescent feels that he is surrounded by different rules that don’t fit necessarily his personality. So, sometimes he feels the need t o make some changes in his behavior to make it more socialized. This change that occurs varies from an adolescent to 2 another depending on how the adolescent accept it. Some of them can perceive that change as a necessity and as a need. So, he would do his best to create a space where he can match his own needs and what he is expected to do.Others would perceive it as a duty where they feel no responsibility. Their change would be not effective since they don’t think that they are in a need of such adjustment to create a harmony between themselves and the society’s expectations. The social expectations involve the interaction with others. In fact, the adolescent cannot form his identity without developing some relationships that link him with the others, as it is said by David Geldard and Kathryn Geldard in their book Counseling Adolescents, â€Å" the adolescent can only construct a personal identity in the context of relationship with others† (2004, p. 1). Th is fact leads to recall the childhood. Childhood is also a stage in one’s life where the individual is being used to get in touch with the external world. By starting to be socialized, social expectations begin at that specific period of life. Children are supposed to behave in such a way that would make the others call them, sweet or cute. Nobody would hear someone call a kid a devil in a serious way. Actually, children are expected to be angels. No one can imagine an evil act done by a kid.In the Moroccan society, children are often asked to call someone that they don’t really know khalti or aami depending on the gender, which can be translated as â€Å"aunt† or â€Å"uncle†. Everybody becomes an aunt and an uncle, from the friend of the mother to the neighbor passing by the seller. This naming is spread all over Morocco. It is a rule that links young people and older people. It is a sign of respect regards the older persons. This fact shows one of the society’s expectations regards the individual that starts from childhood and continue during adolescence until adulthood. At that point, children begin to be aware of the presence of different behaviors that are not all accepted and where the choice is not allowed. In fact, they understand that the choice had been done by the society, and this society expects from that child to behave according to its choice. Actually, while being a child, the individual is not given a lot of choice. Most of the time, he does what older people ask him to do, which he believes is the best alternatives. But at the same time, these demands at this age help children to get used to such expectations that will become bigger and heavier to stand over the next coming years.During the growing up process, the adolescent meets at each stage more social expectations. Sometimes, they get more complicated. In fact, social expectations are the mould where the identity of the individual is put. They define a nd draw the borders of the identity. According to Levesque in his book Not by Faith Alone, â€Å"social expectations inspire the identity formation process as much as the more obvious biological and cognitive changes. † (2001, p. 36). This is to say that they play a huge role in determining the attitude of the adolescent towards himself and towards the whole society.Due to the hardness of the task of coping with these expectations, there are some adolescents that meet them and others who are unable to achieve them. At the adolescence stage, it is difficult to deal with the society’s expectations. People who are in this case are overwhelmed by these expectations. (Geldard. K, Geldard. D) . For those people, this feeling of inability that haunts them would push them to an â€Å"anti-social behavior† (Geldard. D, Geldard. K. , p. 12, 2004), which is most of the time rebellion.Since he cannot get socialized, the individual chooses isolation. Other times, he can choo se to do exactly the opposite of what he is expected to do. For instance, following a set of expectations and rules that don’t belong to the society where he lives, but rather to a 4 foreign society. The outcomes of those situations are several. Delinquency is one of them. The adolescent can’t find his place among the society members. He starts to search for ways to belong to the marginalized peers, which meets the isolation concept.In fact, this turning to that marginalized members reveals a real lack in the need of belonging. The belonging need is not met, (Geldard,D. , Geldard, K. , 2004). The inability to belong to a group may affect the self esteem of the adolescent. Thus, it can bring a sense of doubt in his own capacities about undertaking some initiatives. This lack of self confidence may push the adolescent to avoid any kind of susceptible situation, as it was said by Eriksson (Muuss, 1999) in his theory of identity development in the conflict about autonomy, shame and doubt.In contrast, people who achieve these expectations feel that their goal is reached, which is about to get socialized. They feel more and more comfortable in that new place where they have just settled. This achieved goal can bring a feeling of satisfaction. The individual can start to be proud of himself and more self confident. Thus, a higher self-esteem of himself could be attained. It would allow him to undertake more initiatives and to be more willing to take actions. In that situation, it is the autonomy part of Eriksson’s theory that it is being satisfied.The adolescent would be no more afraid of relying on himself because he knows that he succeeded in doing the hardest task that he would be asked to accomplish during his entire life, which is to get socialized. Social expectations vary from a society to another depending on its standards and conventions that are tightly related to culture and religion. But in fact, Havighurst, (as cited in Geldar, Gelda r. , 2004), has defined some tasks that the adolescent has to make adjustments on and has to achieve. These tasks concern at first the gender and sexual role 5 of the adolescence.The adolescent must accept the role that is attributed to him and create according to that role relationships with peers who belong to that society. Secondly, the adolescent is expected to start preparing his future life by developing some intellectual skills which would help him to have an occupation that will ensure an economic independence. This economic independence will bring the adolescent to prepare for a family life. Finally, the adolescent is required to build a set of values that fit with the environment where he lives in. These expectations form a sequence of achievements.Each expectation generates another one. Also, as the individual goes into age, he faces more complicated expectations that aim mainly the future life that is about adulthood. Moreover, those social expectations vary according to gender. Females and males are not expected to do the same things or to have the same goals or values. In fact, the expectation that was previously mentioned about the sex role is tightly related to this one. Each gender has its own role. Girls may feel that their main goal is to get married and to have children. Boys have to be always strong and never display or show any weakness.These expectations exert a huge pressure on both genders. Additionally, due to these expectations, girls may form long-term goals. They would stop thinking about the present moment, but rather start to prepare for their future lives as spouses and as mothers. Boys, would never act like they feel like to. They would always remember that they don’t have to show their feelings. Failing in achieving these goals and coping with them is often responsible for the appearance of the violent behavior as it is said in Counseling Adolescents. Social expectations could be perceived as a limitation of the develop ment of the dentity. But in some cases, it is considered as the element that saves the individual from 6 identity confusion. The adolescent has to find a landmark that would guide him through the process of the development of his identity. Eriksson refers to peers’ expectations that can be considered also as social expectations since they are members of the society. According to him, the adolescent is in need of these expectations that come specifically from his peers to start having a sense of his identity which is different from the one that he gets from his parents.This distance that the adolescent creates towards his parents marks the end of the strong emotional dependence that he had with them—the departure. To maintain this relationship with parents, the adolescent has to respond to some expectations. Parents often, expect from their children to be and to do what they had wanted to be in their youth. Sometimes they don’t realize deeply what they are asking their children to do. These behaviors can bring the adolescent to form what is called a false identity. The individual doesn’t consider his own needs, or sometimes he can only perceive his needs through the others’ needs.As it is said in Normal Child and Adolescent Development, â€Å"a false identity is also established in adolescents who have grown up in a family in which they continually adapted to their parents’ needs and expectations at the expense of their own innate needs†, (Gemelli, p. 478, 1996). They just want to see and recall their own youth through the one of their children. But at a certain moment, parents find themselves in the obligation of withdrawing from their children’s lives (Geldard, Geldard. , 2004) to give them the opportunity to become independent.Eriksson (Muuss, 1996) believes that this stage of independence is crucial for the adolescent â€Å"to attain a mature identity†, (p. 52). In fact, while the parentsâ€℠¢ expectations vanish from the adolescent life, the social expectations in contrast, follow him through all his life. Actually, these expectations help him to stay focus on his own identity and 7 according to Erikson (Muuss, 1996), these expectations becomes more important at the period of entering adulthood because they are more likely to cause crisis due to the fundamental changes that they may set off.Living in a community requires giving oneself up to its rules. Social expectations are the primary rules that the individual is confronted to during all his life. So, the individual can not act and react only depending on his own point of view. A whole society must be considered. In fact, it is not a simple task for an adolescent, especially when he is in a position that doesn’t allow him to judge any of those expectations. Thus, the formation of his identity depends on how he coped with these social expectations and if he reached his goals by accomplishing the tasks that the se expectations define for him.

My Experience Scoring a Kindle Scout Book Deal Keith Yocum

My Experience Scoring a Kindle Scout Book Deal Keith Yocum My Experience Scoring a Kindle Scout Book Deal In 2016, Keith Yocum entered his latest novel into the Kindle Scout program. His novel was selected for the 30-day campaign, and then picked for publication by Kindle Press - all to Keith's own surprise. In this guest post, Keith tells us about his Kindle Scout experience, and the not-so-secret recipe to his success with the program.I am a writer who has toiled for many years in journalism. During this time, I did everything from starting a newspaper from scratch, writing a weekly column for four years straight, to working for a major daily newspaper. It’s been a terrific career and I’ve enjoyed all of it, even the late nights and crushing deadlines. Well, maybe not the deadlines. Still, after the thousands - millions? - of words I’d written and edited, there was one driving passion that went unfulfilled. I wanted to write a novel. Or two.Thirteen years later, I have self-published two novels and last year landed a publishing deal with Amazon after entering my third book, Color of Blood, into the Kindle Scout program.What is Kindle Scout?Kindle Scout is a program for unpublished manuscripts that combines crowdsourcing with editorial curation. It's fairly simple: you need an unpublished manuscript, a completed book cover, a brief "one-liner" about the book, and a book description of 500 characters or less.After submitting to Kindle Scout you wait to see if your manuscript will be selected for the program. This process is a little mysterious, as writers don't precisely know what criteria are used to gauge whether a title is worthy of inclusion. If picked for the program, your book is given exposure for 30 days on the Kindle Scout homepage. Writers are then responsible for reaching out to their networks and requesting they vote for their book.However, I had something different in mind for Color of Blood. Together, we went back to the drawing board and decided the cover should incorporate a type of Australian Aboriginal hand art - as this r eflects a key scene in the novel. Stewart found the art and created a cover I was very pleased with, making tweaks and changes I requested up until the last minute. In the end, he was able to design a cover that stood out, but still grabbed the attention of readers looking to read a thriller.Working with copy editor Jessica PeriniDue to the fact that half of my novel is set in Australia, I was excited to see Australian copyeditors on the Reedsy marketplace. While my mother was Australian,  and I had visited many times, it was important to me that a local ensure the descriptions and language were authentic. I chose Jessica Perini and we worked well together; her copyediting was quick, professional and helpful. I did not expect to sell many copies in Australia, but if someone Down Under did read it, I wanted the manuscript to hold up - and I’m confident now that it will.How being picked for Kindle Scout affected the sales and success of my bookThe speed of reviews and sales for Color of Blood has been pretty amazing with Scout backing it. To put it into perspective: I published my debut indie novel Daniel in 2009. Eight years later, Daniel has 107 Amazon verified reviews and a 4.3 average star rating.After only one year since Amazon published Color of Blood, it has 91 verified reviews and a 4.1 average star rating. I earned back my advance from Kindle Press in just three months, and have sold thousands of copies. In general, the Scout experience has been terrific.In terms of whether I will continue entering my novels into the Scout Program: I’m on the fence. Color of Blood is a trilogy and other authors have said that it’s often quite difficult to have a series of books selected for the program. And since  self-publishing on Amazon  is such a simple process, I may just go that route instead. That being said, if I do submit another book to Kindle Scout, I will put the valuable learnings this first experience has taught me to use.Tips f or authors entering the Kindle Scout programBook covers are absolutely critical to marketing your title in a very crowded marketplace. So make sure you hire a professional to design yours. This isn’t a tip, it’s a must. Also spend time working on your book descriptions and marketing summaries - working with a professional here doesn’t hurt either. I’m reluctant to admit it, but publishing is a business with clear methods of success, including genre-specific narrative structure and clean, purposeful writing. There were reportedly half-a-million self-published books last year, so standing out from the crowd is key for any writer, and that means using professionals to help. Hiring a professional cover designer isn’t a tip, it’s a must. In this respect, I have to take my hat off to the folks at Reedsy for making my work more marketable and collaborative. There are some great professionals there ready to be found.Color of Blood is available in paperback and on Amazon Kindle.For more information, visit Keith Yocum's website.Please  share your thoughts, experiences, or any questions for Keith Yocum, in the comments below!

Business overview of jollibee foods corporation

Business overview of jollibee foods corporation Jollibee Foods Corporation engages in the development, operation and franchising of Quick Service Restaurants (QSR). Other activities of the Group include the lease of real estate properties. The franchising segment is involved in the franchising of the Group’s QSR store concepts. The real estate segment leases store sites mainly to the Group’s independent franchisees. Jollibee is a phenomenal success story of a business. It began as a two-branch ice-cream parlour in 1975 offering hot meals and sandwiches and became incorporated in 1978 and signify the birth of the revolutionised fast- food in the Philippines and it was the first fast food chain to break the 1 billion pesos sales mark in 1989 as well as the first food service company to be listed in the Philippine Stock Exchange in 1993. When it comes to Filipinos, there will only be one kind of fast food restaurant that Filipinos cannot and will not trade for, and that is the Jollibee Philippine. The company provides the most mouth-watering fast-food foods. Jollibee did not start on selling hamburgers or chickens but was first started as an ice cream parlour at Cubao in 1975 by Tony Tan Caktiong with â€Å"Jolibe† as the original name selling ice-cream rather than burgers. The two original products of the company were named as â€Å"Yumburger† and â€Å"Chickenjoy†.   Jollibee’s phenomenal growth owes much to its strict and committed adherence to high standards and organisational objectives as symbolized by â€Å"F.S.C.†: Food- everything served to the public must meet the company’s excellence standards or it will not be served at all. Service- must be fast and courteous Cleanliness- from kitchen to utensils must always be maintained. POSITIONING Jollibee dedicated its continuous success to the Filipinos who have been there from the very start. Jollibee is so well-loved every time a new store opens, especially overseas. It is a stronghold of heritage a nd monument of Filipino victory. The company has an American-style fast-food chain with Filipino-influenced dishes specialising in burgers, spaghetti, chicken and some local Filipino dishes. In the Philippines, Jollibee serves Coca-Cola products for its beverages; in overseas markets, the chain serves Pepsi products. It’s kind of a Filipino version of McDonald’s. It may be a little different for Americans or Europeans who are use to the McDonald’s hamburger meal. The beef tastes a lot different at Jollibee. Jollibee Foods Corporation is not a household name when it comes to the global market. But in the Philippines, it’s the king of the burger market. One industry analyst said â€Å"if McDonald’s is the Goliath of fast food, Jollibee is its Filipino David.† Although Jollibee is much smaller than other fast-food companies in global terms, Jollibee concentrates most of its limited resources within the Philippines.   But its primary advantage comes from simply doing a better job of giving Filipino consumers what they want.   Ã‚   To be in the position in the market JFC undertake several marketing activities to hold their market share. It will be shown on the following figures. Figure 1: JFC’s Traditional Media

Regression Analysis Statistics Project Example | Topics and Well Written Essays - 750 words

Regression Analysis - Statistics Project Example The GDP of the UAE is the dependent variable, Y while the Exports and the imports of the UAE will be the dependent variables in the analysis (X1 and X2 respectively). The Pearson’s analysis of the relationship between the GDP and the Exports of the UAE (at 0.05 significant level) reveals that the Pearson’s correlation index, Ï =0.713. Comparing Ï  (Correlation index) to the significance level formulated during the analysis reveals that Ï Ã‹Æ'0.05. This infers that the correlation is not statistically significant. The statistical inference that can be made from the data used in this study thus reveals that the fact that imports in UAE have a positive relationship with the GDP occurred simply by chance. The sample data used in the reflection of the GDP of the country versus the indices of the experts do not reflect the occurrence when the whole â€Å"population data† was used. At a statistical level of 0.05, the analysis of the two variants, the GDP, and the imports of UAE reveals that Ï  is greater than the significance level, 0.05. When Ï Ã‹Æ' 0.05 (Statistical significance level) it infers that the correlation between the two variables is not statistically significant. This assertion means that the observation from the samples analyzed (the data from World Development Index) does not explicitly outline the relationship between the imports of the UAE and the GDP of the UAE. The multiple regression analysis estimates the coefficients of the linear equation especially in the cases where more than one independent variable exists.